Hotel Per La — bohemian luxury in DTLA
If you want luxury with character — not sleek, plain luxury — Hotel Per La (formerly The NoMad Los Angeles · rebranded as an Autograph Collection hotel by Marriott in 2022, same building) is the answer. Set in a bohemian 1923 bank building in DTLA, with a city-view rooftop pool-bar and classic, retro-European design. Great for couples and lovers of refined atmosphere, at a better price than Beverly Hills.
It occupies the former Giannini Place (the 1923 Bank of Italy headquarters) on Olive Street in central DTLA — walkable to Grand Central Market, The Broad, Walt Disney Concert Hall and Pershing Square (Metro B/D). Crucially, DTLA is the one part of LA you can actually walk, with the Metro, so you can skip the rental if you stay in this area.
"The lobby in an old bank building, high ceilings, chandeliers, a retro-European feel — luxury with a story, not plain luxury."
Rooms are classic, warm-toned luxury, with quality vintage furniture, lavish bathrooms and refined detailing. They're larger than many DTLA luxury hotels. What guests praise is the atmosphere with character and rooms that are genuinely comfortable.
The highlight is the rooftop pool-bar with DTLA skyline views — a spot the whole city visits — and the photogenic lobby restaurant. Service is warm 5-star rather than stiff, and the overall vibe is luxe but relaxed.
Honestly, the note is that some DTLA streets still look rough, especially at night on certain blocks. The hotel is luxurious and safe, but step out the door and the scene sometimes doesn't match the luxury inside. If you expect the polish of Beverly Hills, adjust your expectations.
Bottom line: Hotel Per La is the luxury hotel with the most character in DTLA — retro atmosphere, a city-view rooftop, a walkable location, at a better price than Beverly Hills. If you like luxury with a story and don't mind the state of some DTLA streets, go for it — it's the best-value luxury pick in our list.
Summary from Booking & Agoda
- ✓ Old bank-building atmosphere with character
- ✓ Beautiful city-view rooftop pool-bar
- ✓ Spacious, refined rooms
- ✓ Walkable DTLA location on the Metro
- ! Some DTLA streets look rough at night
- ! Parking fees if you drive in
- ✓ Luxury with a story, not plain
- ✓ Better price than Beverly Hills for luxury
- ✓ Photogenic lobby restaurant
- ✓ Warm 5-star service
- ! The area outside doesn't match the luxury inside
- ! Pricey in-hotel dining
- 💡If the neighborhood worries you — some DTLA streets look rough at night · Fix → the hotel is safe; Uber back late
- 💡If you want a polished luxury area — DTLA still has rough spots · Fix → for a tidy area, see Beverly Hills
- 💡If you drive in — valet parking is extra · Honestly, check the rate before check-in
Heading to Los Angeles for the World Cup?
Los Angeles is a 2026 host city — see our full World Cup guide (matches, where to stay, tickets, visa) plus how to reach SoFi Stadium on match day.