Before we dive in — we wrote this page so you can make an informed choice, not sell you a dream. The truth is: the US visa is one of the hardest visas to obtain on a Thai passport. The wait is long, the fee is high, and the consular officer's discretion is broad. We're going to walk you through every step honestly.
The visa type Thai travelers use to attend matches or tour the US is the B1/B2 (Visitor) Visa. B1 covers business travel (meetings, conferences); B2 covers tourism, family visits, and medical treatment. In practice, the US embassy issues them together as B1/B2 for flexibility. The visa is valid for 10 years with multiple entries (Multiple Entry). Each time you arrive at a US airport, Customs and Border Protection (CBP) decides how long you may stay — typically no more than 6 months per visit.
Thailand is NOT in the Visa Waiver Program (VWP) — this is the program that allows citizens of 40+ countries (most of Europe, Japan, South Korea, Singapore, Taiwan, Brunei, etc.) to enter the US without applying for a visa in advance, just by registering through ESTA online for $21. Thailand does not currently meet the eligibility requirements, so ESTA is not an option. You must apply for B1/B2.
The official sources to cross-check alongside this page are ustraveldocs.com/th (the US visa application portal for Thailand) and th.usembassy.gov (US Embassy Thailand). Rules and fees can change — verify before you file anything.